Fat into Muscle

Book Genre

Non-Fiction book cover design

Title/Author

Fat into Muscle

Alex Golding

Synopsis

Diet & Fitness Book Cover Design – This popular health book was the idea of nutritionist Alex Golding, who wanted to expand his expertise into publishing. His concept was a diet book which would appeal to men, and a more specific book to address the problem of ‘man-boobs’. The brief was to design a cover which would appeal to a male audience, as well as communicate brand ideals such as health expertise. The covers also needed to work as a cross-selling concept.






"I absolutely loved Simon’s book cover designs. I never thought my concept could look so amazing. The feedback from my initial research has been incredible. Not only was the design great, but the concept for a box-set will allow me to cross-sell."

Alex Golding
Author