The Spotlight Series
Fiction | e-book cover and print book cover design
Book Synopsis
JS was an established romance author, achieving good sales with her Spotlight Series. Following online feedback, however, she was concerned her plain cover choices weren’t working as hard as they could.
The brief was to revamp the design, and increase sales, with the new cover range to be available in under a week.
Before uploading her new cover, JS’s books sold around 400 books a day. In the UK, her sales were not large enough to put her books in the charts.
After uploading the new covers, JS saw a dramatic sales increase. Overnight, her non-existent UK sales grew to 200 a day, and her book ranked in the romance chart.
In the US, the effect was even more pronounced. Her 400 a day salesmore than doubled, to between 800 and 1000 daily. Her chart position climbed to number 5 and 6 in adult romance.
JS Taylor
Author

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